by Chijioke Michael Egbulefu Product Managers may not be directly involved in the marketing of their products but it doesn’t hurt to have an idea or two about how the pedigree of your product affects marketing efforts and how marketing activities affect the success of your products. Marketing is a tool used to create and maintain demand,
On the 16th of March 2021, ProductDive had the pleasure of hosting Deborah Ogana as our PM guest on our bi-weekly #ProductDiveAMA. and she answered all of our questions. Deborah Ogana is the Lead Product Manager at Mint Digital Bank. Before moving to Mint, she was a Product Manager at Lendsqr where she was managing both internal
One of your major activities as a Product Manager will be managing communications across various stakeholders. You will be interacting with external and internal stakeholders, management, the engineering/design team, etc. More often than not, your calendar as a PM will be full. If you don’t know how to effectively guide and lead communications, your job might become
Attention: Product Management Newbies!!! For the sake and intent of this (and future) posts, I’ll assume you already know what Product management is about and the reason you’re reading this now is because you’re trying to figure out how to navigate the role. If my assumption is wrong, this is a good place to find those answers.
According to the Cloud Computing market research report, the value of the market stood at $199.01 billion in 2019. The corona-virus pandemic saw a whole lot more organizations move their businesses to the cloud in 2020. So, we can be sure that the value above would have gotten a whole lot more by now. Cloud solutions have