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The Product Manager and the 7Ps of Marketing

by Chijioke Michael Egbulefu Product Managers may not be directly involved in the marketing of their products but it doesn’t hurt to have an idea or two about how the pedigree of your product affects marketing efforts and how marketing activities affect the success of your products. Marketing is a tool used to create and maintain

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AMA with Hassan Oyeyemi

Hassan Oyeyemi is a Product Manager at FirstBank with 4 years of experience in product management, interaction design, and payment system infrastructure. Before joining FirstBank, Hassan worked with Lendsqr and Riby Finance where he led the work of high-performing technical teams through two successful product development cycles to launch. He is a certified member of the

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